Carta Nueva In Use for Marceli Printing
Copenhagen based Hugmun Studio uses Carta Nueva beautifully for Marceli Printers
Copenhagen based Hugmun Studio uses Carta Nueva beautifully for Marceli Printers



The set includes a custom bag, a sample box showcasing precise 90° box-making techniques and various embossing methods, including multilevel embossing, as well as business cards.
All elements were custom-developed and printed by Marceli, and graphically designed by Hugmun.
Our work also included a refreshed logotype and a new typographic system.


This is, without a doubt, one of the most meaningful projects we’ve taken on — and probably the biggest case study in our studio’s history. - Hugmun
This is, without a doubt, one of the most meaningful projects we’ve taken on — and probably the biggest case study in our studio’s history. - Hugmun


'As a design studio that often works on packaging, the connection with the print partner is absolutely key. It has to be a strong, trusted relationship. For years now, we’ve been working closely with Marceli’s print house — a solid team of true specialists we fully trust and confidently recommend to our clients.
This time, the roles reversed: they put their trust in us, asking us to create their new visual identity and packaging suite for a sample box showcasing their craft.'
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